Reserve Your Seat:
Choose a Workshop Location and Time:
Establish Your Online Presence To Gain an Edge on Your Competition
Which business would you rather buy from? A business that has no reviews, a business that has negative reviews, or a business that has many positive reviews?
When consumers are searching online and see those orange/yellow five stars associated with your company, credibility is instantly established and they are more likely to click on your link to read more. This is how the buying decision making process starts.
How Online Reviews Affect The Buying Decision-Making Process
Online reviews are critical to a business, because 92% of all offline transactions start with a consumer first making an online search of your reputation to see if they can trust you or not.
Search engines also love online reviews because their main goal is to provide people with the information they're searching for when they need it most.
So when a consumer is searching for a local business or service, the search engine is more likely to show your business, because it knows your business has reviews and that reviews play an important role in the buying decision-making process.
Increase Your Bottom Line
According to a study completed by the Harvard Business Review, improving your star rating increases revenue. How much? The Harvard Business Review says that a 1-star increase (i.e. going from 3 stars to 4 stars) can account for a 5%-9% increase in revenue.
Imagine going from no ratings (most businesses are in this area) to a positive 4 or 5 star rating and being easily found in search engines like Google, Yahoo!, and Bing, and what effect that would have on your bottom line.
Online reviews are more popular than ever and consumers want to know they can trust the company before making their purchase.